Childhood friends Safwan Modir and Omar Almaeena combine their talents to present a lively peep into the world of camels
The MENA and Arab audiences are about to be rocked by “Camel Quest”, an unscripted, comical docu-series that intertwines the captivating world of camels with the stunning landscapes of Saudi Arabia through the eyes of childhood friends Safwan Modir and Omar Almaeena “SAFFwOMZZ”. Set to premiere exclusively on Netflix, this innovative series is a delightful blend of humor, friendship, and cultural exploration.
Beyond the glamor of showbiz, “Camel Quest” marks a bold step into the unknown for Safwan and Omar. Leaving their jobs in hospitality and start-up investments, the two friends courageously dive into the world of Saudi camels. This adventurous move adds an exciting twist to their story, capturing the essence of exploration that defines “Camel Quest.”
With a shared passion for these majestic creatures, the duo takes viewers on an immersive journey, making each episode a celebration of the Saudi camel’s integral role in the nation’s cultural tapestry. Timed perfectly with the Saudi Ministry of Culture’s declaration of 2024 as the ‘Year of the Camel,’ the series is poised to highlight the enduring significance of these creatures. Events, exhibitions, educational programs, and activities organized by the Saudi Ministry of Culture will showcase camel-inspired activities in a multitude of sectors.
“The Saudi cinema sector is full of promising investment opportunities and the Saudi camel has attributes that will appeal to the whole world, contributing to making our beloved Kingdom among the best countries of the world. Camel Quest is all about our bonds with the cherished camels. We have tried to pack humor, the values of friendship and the stunning landscapes of Saudi Arabia into this docu-series,” says Safwan Modir. “It is storytelling at its best, as we hold viewers spellbound by our spontaneous dialogues and stories about camels, while taking them on an epic journey covering the most spectacular sites in Saudi Arabia.”
“We felt the Saudi/Arab entertainment scene is developing so fast and there is plenty of room for innovative and creative narratives related to our culture and history,” adds Omar Almaeena. “We use a symbolic genre to tell fascinating stories about camels and about Saudi Arabia. We have put all our passion into this series, with a stress on speaking from the heart. This approach gives Camel Quest a unique touch, enough to make viewers more engaged in the world of camels and our rich heritage. We aspire to make a positive contribution to all the new things happening in Saudi Arabia.”
SAFFwOMZZ is positioning the series as a ‘blend of humor, friendship, and cultural exploration’ with the two friends posing not just as entertainers but cultural ambassadors, unveiling the beauty of Saudi Arabia and its cherished camels.
The primary target audience includes MENA region viewers and exclusive to Netflix subscribers seeking entertaining and culturally rich content. Additionally, individuals interested in travel, adventure, and those intrigued by the unique bond between SAFFwOMZZ and camels are key demographics.
The series offers a perfect blend of unscripted humor, heartfelt moments, and the enduring friendship between SAFFwOMZZ. Camel Quest showcases the duo’s exploration of Saudi Arabia’s diverse landscapes, offering a visually stunning adventure.
SAFFwOMZZ’s bold decision to leave behind their set lives and venture into uncharted territory adds an inspiring layer to their narrative, embodying the spirit of daring exploration.
They currently have two feature films and a TV series in the pipeline, all in various stages of development and pre-production with other projects in production and post-production. Their commitment to the industry and their readiness to make a significant impact are evident. Collaborating with talented individuals from the Arab world, the UK, and the US, SAFFWOMZZ aim to create waves in the entertainment landscape.
Safwan and Omar are eyeing high viewership on Netflix upon release, and positive audience engagement, positioning it as a highly anticipated series and are targeting to reach top 10 on Netflix.