A unified platform bringing together flight bookings, facilitated Umrah visa request submissions, and licensed ground services.
Wego, the number 1 travel app and the largest online travel marketplace in the Middle East and North Africa (MENA), has announced a strategic partnership with the Saudi Ministry of Hajj and Umrah to introduce a fully integrated digital platform designed to enhance and simplify the Umrah journey for pilgrims worldwide.
The move is part of the Kingdom’s efforts to deliver a smoother Umrah experience built on digital solutions. By combining Wego’s advanced technologies and regional reach with the network of licensed Umrah service providers in the Kingdom, the platform offers pilgrims a streamlined, end-to-end booking experience.
A Unified Platform
Through a single digital platform, travelers can access flight bookings, verified hotel bookings, licensed ground services, and facilitated Umrah visa request submissions, enhancing the efficiency of procedures and the transparency of services, and providing a smoother experience for pilgrims at every stage of their journey.
Wego continues to develop its digital solutions in the Umrah sector, being among the platforms enabled to facilitate Umrah visa requests digitally, a step that reflects its commitment to simplifying the pilgrim’s experience and enabling pilgrims to plan their trips more easily and clearly.
Operational Integration
The platform’s operating model relies on integrated roles among the participating parties: the Ministry of Hajj and Umrah handles regulatory and supervisory duties, and monitors compliance with regulations and quality standards, while licensed Umrah service providers carry out ground services and manage operational processes.
Drawing on its expertise in travel search technologies, payment systems, and digital distribution, Wego manages marketing, sales, and customer transactions across the platform.
All financial transactions on the platform are carried out in Saudi riyals at the time of booking, reinforcing transparency and eliminating unexpected on-ground costs.
An Integrated Experience
Commenting on the partnership, Mamoun Hmidan, Chief Business Officer at Wego, said: “Through our collaboration with the Saudi Ministry of Hajj and Umrah, we are enabling a more seamless and transparent Umrah journey powered by technology. By integrating flights, facilitated visa request processes, verified accommodations, and licensed ground services into one unified platform, we are enhancing the overall pilgrim experience while creating new growth opportunities for Umrah service providers across Saudi Arabia.”
Flexible Options
To meet the needs of different categories of pilgrims, the platform offers three service tiers at varying levels; the Essential tier includes airport reception and dedicated on-ground support; the Standard tier adds intercity transportation between key locations such as Makkah and Madinah, in addition to the Essential services; while the Premium tier provides private transfers, curated sightseeing experiences, and round-the-clock support.
Wego confirmed that all service tiers have been developed in line with its quality benchmarks, ensuring reliable and suitable options are available at every stage of the Umrah journey.
Consumer Protection
To ensure a reliable experience, the platform includes clear consumer protection policies, including flexible booking modifications and refund eligibility under defined conditions, in addition to multilingual support and dedicated customer service channels, making it easier for users from different markets to access the services.
Expanding Partnerships
As part of this initiative, Wego invites qualified Umrah service providers to join the platform, contributing to building a more competitive and scalable digital market and supporting the growth of the Umrah sector in the Kingdom.
Through the website www.wego.com/umrah, pilgrims can plan their trips and take advantage of integrated booking services through a single digital platform, further strengthening the integration of technology solutions with licensed Umrah services and elevating the quality of the pilgrim experience.
