Aether at W Dubai – The Palm and The Hidden Barrel presents an immersive evening of complimentary masterclass, tastings, expert insights, and handcrafted Jim Beam cocktails

Dubai, United Arab Emirates-: Aether, W Dubai – The Palm’s sophisticated speakeasy, is partnering with The Hidden Barrel to host an extraordinary Bourbon Masterclass with Jim Beam. Taking place on February 6th, this complimentary experience invites guests to immerse themselves in the rich heritage and craftsmanship of bourbon with guided experts. The evening will also feature special Jim Beam cocktails available for AED 68.
The experience begins at 7:00 PM with a Jim Beam Highball and bite-sized creations, offering a warm prelude to an immersive bourbon journey. Alex, Jim Beam’s Brand Ambassador, and Isuru, Aether’s resident cocktail expert will guide guests through an engaging session that delves into the world of bourbon. The masterclass will feature an Introduction to Bourbon and Prohibitionexpert tasting techniques, and a curated bourbon tasting lineup, including Jim Beam White, Black, Double Oak, and The Devil’s Cut, culminating in a live demonstration of the Jim Beam Perfect Serve by Isuru.
Bourbon Masterclass
Following the masterclass, guests can continue their bourbon experience by indulging in Aether’s exclusive Jim Beam cocktail menu, featuring four expertly crafted cocktails priced at AED 68 each. This collaboration between Aether and The Hidden Barrel is a celebration of craftsmanship, flavor, and tradition, inviting guests to discover the depth of bourbon in a space that embodies mystery, sophistication, and the elemental forces that inspire it.
FACT BOX
What: Bourbon Masterclass in Partnership with The Hidden Barrel and Jim Beam
Where: Aether, W Dubai – The Palm
When: February 6, 2025, 7 pm onwards
Price:
Free Entry to Masterclass
Jim Beam cocktails are available post-masterclass at AED 68 each.
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