Jeddah is preparing to welcome its visitors as part of the Jeddah Season 2025 events. The Perfume Expo will kick off at the Jeddah Superdome on October 16th and will last for 11 days. This unique experience combines luxury and innovation in the world of perfumes.
The exhibition will feature a selection of the most prominent local, Gulf, and international perfume houses, along with more than 100 brands, exclusive launches, and special offers, giving visitors the opportunity to enjoy exceptional sensory experiences.
The exhibition offers a variety of aromatic experiences in an elegant artistic setting that blends authentic aromatic heritage with contemporary innovation. It includes interactive experiences that showcase oud and oriental and western perfumes in a modern style that reflects the season’s identity and spirit of creativity. Activities include an interactive scent lab, allowing visitors to create their own perfumes, specialized workshops presented by perfume experts and influencers, and dialogue sessions and meetings with industry celebrities.
During the exhibition, a series of live musical performances and distinctive entertainment activities will be held, along with raffles, grand prizes, and exclusive discounts on a wide range of products, adding a unique interactive and experiential dimension for visitors.
The exhibition reflects Jeddah’s position as a capital of cultural diversity and creativity, its alignment with Saudi Vision 2030 in supporting tourism and the creative economy, and its strengthening of the Jeddah Season’s position as a major platform for unique events that enrich the visitor experience and confirm the Kingdom’s leadership in the events and entertainment industry.
