Autumn is one of the most enchanting seasons to discover Japan. As the summer heat gives way to crisp air, the landscapes around Tokyo are transformed by brilliant shades of crimson, gold and amber, inviting travelers to experience the country’s natural beauty at its finest.
Beyond the capital lies a wealth of seasonal experiences. Wander through the volcanic highlands and mountain scenery of Tochigi, unwind in Hakone’s celebrated hot springs while admiring exceptional art, or discover timeless traditions in the heart of Tokyo. Whether travelling with family, seeking a luxurious escape, or planning an incentive trip or extended business stay, the Kanto region offers countless opportunities to experience Japan in autumn.
Autumn Splendor in Nikko & Nasu, Tochigi
Autumn arrives in Tochigi with vibrant seasonal scenery across its mountains, lakes and forests. Approximately two hours from central Tokyo, Nikko and the Nasu Highlands combine scenic landscapes, outdoor activities and relaxing hot-spring experiences, making them ideal autumn destinations beyond the capital.
Begin in Nikko National Park, where the famous Irohazaka Winding Road leads visitors through forests glowing with autumn colors towards the serene waters of Lake Chuzenji and the dramatic Kegon Falls. Scenic viewpoints, lakeside walks and family-friendly nature trails make the area an enjoyable destination for visitors of all ages.
Further north, the Nasu Highlands reveal another side of Tochigi’s autumn beauty. A ride on the Nasu Ropeway brings visitors close to the slopes of Mt. Chausu, the only active volcano in Tochigi Prefecture, where gentle hiking trails offer sweeping views across expansive volcanic landscapes. After a day outdoors, nearby hot springs provide the perfect place to relax and enjoy the peaceful atmosphere of the season.
Together, Nikko and Nasu offer a rewarding blend of nature, adventure and hot-spring relaxation, providing an unforgettable autumn escape beyond Tokyo.
Hakone: Art, Hot Springs and Autumn Colors
Just 90 minutes from central Tokyo, Hakone combines acclaimed museums, renowned hot springs and mountain scenery, making it one of Japan’s most popular retreats for relaxation. Here, visitors can combine museum visits, onsen stays and scenic exploration in one journey.
The Hakone Open-Air Museum invites visitors to admire world-famous sculptures set against a backdrop of colorful autumn foliage, while the nearby Pola Museum of Art blends exceptional collections with elegant architecture nestled within the forest. Together, these museums offer a unique opportunity to appreciate art in harmony with nature.
Beyond its cultural attractions, Hakone is renowned for its therapeutic hot springs. Whether staying in a traditional ryokan or enjoying a day visit to an onsen, guests can soak in mineral-rich waters while surrounded by tranquil mountain scenery. A journey on the Hakone Ropeway completes the experience, revealing panoramic views of the volcanic Owakudani Valley and, on clear days, majestic Mount Fuji.
Together, these experiences make Hakone one of Japan’s most rewarding destinations for culture, relaxation and scenic beauty.
Tokyo: Where Business, Culture and Incentive Experiences Meet
Tokyo is a city where centuries-old traditions exist alongside one of the world’s most dynamic business centers. Beyond its iconic skyline, visitors can discover peaceful gardens, riverside scenery and enduring cultural traditions that reveal another side of Japan’s capital.
Start your journey at Hama-rikyu Gardens, an elegant Edo-period landscape where seasonal flowers, tidal ponds and carefully designed gardens create a tranquil oasis amid the surrounding skyscrapers. At the historic Nakajima-no-Ochaya, visitors can enjoy freshly prepared matcha and traditional Japanese sweets while overlooking the peaceful garden.
From there, board Tokyo Water Buses and watch Tokyo unfold from the water, passing historic bridges and modern landmarks on the way to Asakusa. Nearby, Tsukiji Outer Market offers an authentic introduction to Japan’s celebrated food culture, with fresh seafood, local delicacies and lively market stalls delighting visitors throughout the day.
For those wishing to experience another aspect of Japanese tradition, Hie-jinja Shrine offers the opportunity to observe or take part in a private Shinto prayer ceremony. Nestled among Tokyo’s business district, the shrine provides a moment of quiet reflection and cultural discovery. Its distinctive setting and traditional rituals have also made it a memorable venue for special cultural programs and incentive travel experiences.
Together, these experiences reveal how Tokyo effortlessly blends history, culture and contemporary city life, offering meaningful encounters long after the business day has ended.
HOSHINOYA Tokyo – A Ryokan Experience in the Heart of the Capita
Rising among the skyscrapers of Otemachi, HOSHINOYA Tokyo brings the traditions of a Japanese ryokan to the heart of the capital. From tatami-floored guest rooms to intimate lounges on each floor, the property offers a distinctly Japanese sense of calm just minutes from Tokyo Station.
One of its most distinctive features is Otemachi Onsen, a natural hot spring drawn from 1,500 meters beneath the city. On the top floor, guests can move from the indoor bath to an open-air bath and soak beneath the Tokyo sky—an unexpected experience in the center of one of the world’s largest cities. The spa takes relaxation a step further, with treatments designed to follow a warming soak in the hot spring and therapies incorporating seasonal Japanese plants.
Dining is equally rooted in Japanese tradition. At Sushi Otemon, an intimate eight-seat sushi counter, classic Edomae techniques such as marinating and vinegar curing are combined with creative nigiri inspired by regional sushi traditions from across Japan. Seasonal delicacies prepared by a Japanese chef complete the experience, offering a contemporary interpretation of dining at a ryokan.
Guests can also discover Japanese culture through activities such as Morning Kenjutsu Practice and Rickshaw Tours of the city. Together, these experiences make HOSHINOYA Tokyo more than simply a place to stay, offering a deeper connection to Japanese hospitality and culture in the heart of Tokyo.











