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GHA DISCOVERY revenue reaches an all-time high of $3.2 billion, up 21% versus 2024 Repeat stay revenue grows 18% to $1.8 billion Cross-brand stay revenue climbs 15% to top $424 million The UAE remained one of the most preferred stay destinations GHA direct web and app bookings jump 29% D$ reward redemptions grow by 55% The US and UK most important outbound feeder markets, generating $432 million in international stays room revenue, up 18% Dubai : UAE-headquartered Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, delivered outstanding full-year 2025 financial results, reflecting the continued expansion of…














