Switzerland Tourism has announced the signing of a partnership agreement with renowned Saudi Actor Aseel Omran, appointing her as the brand ambassador in Saudi Arabia and the Gulf countries for 2025. The agreement was signed at the Raffles Palm Hotel in Dubai, in the presence of representatives from Switzerland Tourism, including Livio Goetz, the regional director of Switzerland Tourism for the Gulf countries.
Aseel Omran is considered one of the prominent names in the Actress field in the region, which encouraged the Swiss side to choose her for this partnership, marking the first agreement of its kind in the region.
The agreement includes several key provisions, including organizing visits this year to various Swiss cities aimed at promoting tourism in Switzerland, along with advertising campaigns and diverse activities. Aseel Omran’s visits will cover the following areas: Zurich, Geneva, Interlaken, Vaud region, Ticino region, and Graubünden region.
Both parties concluded the announcement with wishes for the success of this partnership, hoping to see positive results that benefit tourism in Switzerland in the near future
