Hail : Under the patronage of His Royal Highness Prince Abdulaziz bin Saad bin Abdulaziz, Governor of Hail Region, the Saudi Tourism Authority and the Hail Region Development Authority are set to host a monumental event: the largest 4×4 rally in Saudi Arabia, aiming to break the Guinness World Record.
Taking place on Friday, January 16, 2026, in the historic Tuwaran area—associated with the legendary Hatim al-Tai—this rally is expected to draw attention from across the globe. The event is organized with support from the King Salman bin Abdulaziz Royal Reserve Development Authority and the House of Culture, alongside 14 government entities including the Hail Region Governorate and the Saudi Arabian Motor Federation.
Nearly 700 vehicles will participate in a thrilling 7-kilometer desert rally, embodying the spirit of adventure and showcasing the region’s diverse terrain. This event reinforces Hail’s status as a winter destination and a hub for desert adventures, boosting local economic activity through increased demand for accommodations and services.
The rally aims to demonstrate Saudi Arabia’s capability in hosting large-scale international events that meet the highest standards, providing an exceptional experience while showcasing the Kingdom’s unique natural, cultural, and historical assets.
