Riyadh : Al-Hussam Catering Services (HFS), a subsidiary of Syad Holding, made a significant impact at HORECA Riyadh 2025, held at the Riyadh Front Exhibition and Convention Center. HORECA is one of the largest events focused on the hospitality, food, and beverage sectors. During the exhibition, Al-Hussam showcased its expertise and distinguished services to enhance projects within the Saudi hospitality sector, while also outlining the company’s key activities and strategic plans.
At the event, Al-Hussam Catering Services signed several important agreements, notably a cooperation agreement with Al-Nafi Foods Company. This agreement designates Al-Hussam as an authorized distributor of Bonta food products and a primary provider of a unique range of specially prepared rice and dairy products. Additionally, the company signed an agreement with United National Dairy Company (UND), further expanding its high-quality product offerings for hospitality projects in the Kingdom.
These agreements aim to enhance Al-Hussam’s product portfolio, broaden its reach in the Saudi market, and provide diverse solutions for clients. They reinforce the company’s commitment to forming strategic partnerships that foster growth and elevate quality standards in the sector.
The agreements were signed by Eng. Muhannad Khouqair, CEO and Chairman of the Board of Directors of Syad Holding, in the presence of Waleed Al-Nafie, CEO of Al-Nafi Foods, and Abdullah Al-Saleh, CEO of United National Dairy Company.
Al-Hussam’s booth attracted a substantial number of visitors during the exhibition, where the team showcased its latest food products and explored collaboration opportunities with hospitality professionals, hotel and restaurant managers, airline executives, and top Saudi chefs and culinary experts seeking premium products. Engineer Muhannad Khouqir expressed his satisfaction with Al-Hussam’s participation in HORECA Riyadh, stating, “This participation enabled us to connect with new partners, present our distinguished services, and reaffirm our commitment to developing our products and expanding our footprint in the Saudi market.” He added, “Investing in the Saudi hospitality sector supports our vision, ultimately aligning with Saudi Vision 2030.”
Al-Hussam Catering Services (HFS) is a leading importer and distributor of food products for hospitality projects in the Kingdom, offering high-quality, carefully selected products for culinary professionals. The company has a long-standing history of service, particularly to pilgrims since 1957.


