Take On Scenic Cultural Attractions This Summer And Explore The German Local Culture Campaign

  • Board is preparing for an influx of visitors after seeing a 37 per cent increase in overnight stays so far compared to pre pandemic levels

Dubai, UAE- – GCC travellers looking for a final summer escape need look no further than Germany’s beautifully rich, cultural attractions. Explore the German.Local.Culture campaign to enjoy Germany to the fullest, from breath-taking scenery to interactive, artisan workshops around the diverse cities.

“The German.Local.Culture campaign is one we find resonates well with our Gulf markets,” said Yamina Sofo, director of sales and marketing at the German National Tourist Office (GNTO), the regional office of GNTB. “Germany has so much to offer and this campaign helps visitors to experience some of Germany’s top crafts, tastes, greenery, and flair. Following the Eid break in May, we saw a 37 per cent increase in overnight stays compared to our statistics from 2019, prior to the pandemic. It is evident that Germany is a popular travel destination for GCC travellers. With such great results from Eid travellers, we are looking forward to a strong late summer season.”

Located at one of the largest historic city centres in Germany, the Grand Opera on Erfurt Cathedral Hill is an ideal place to see the beautiful, open-air stage while the sun sets in the backdrop. Watch an outstanding performance with a historical backdrop dating back to the early Middle Ages.  Classic operas and musicals are performed on the 70 step Cathedral Hill during the Cathedral Steps Festival, creating a perfectly unique cultural experience.

Discerning foodies can savour the artisan flavour of authentic handmade goat’s milk cheese in Hesse, at the dairy farm located among the luscious Rhön meadows. Visitors can learn all about thelocal white Edel goats and have the opportunity to use their high-quality milk to create wheels of cheese. The entire production process is out in the lush countryside, coupling beautiful scenery with the traditional German craft of cheese making.

Travellers looking to soak up the fresh air and enjoy the greenery should head to Baden-Baden’s Panorama hiking trail, voted the most beautiful German hiking trail of 2020. This gem features breath-taking nature and cultural views, as well as culinary delights on four different stages of the route.  From flowering gardens and rock towers to the stunning Hohenbaden Castle and Geroldsau waterfall, the spectacular view of the Rhine valley expends all the way to France and is truly a must visit when in Germany.

With more than 1,400 cafes and restaurants around Leipzig, there is sure to be a delicious delicacy for everyone to enjoy. Taste fresh, scrumptious treats with recipes dating back to the 18th century that can only be found in Germany today. With new versions available, local bakers have created vegetarian alternatives to sweet, shortcrust pastries filled with fresh almonds, nuts and strawberries that make them truly irresistible.

Germany has a broad range of locations and activities available for travellers to explore and are not limited to the above. Click here for more information on Germany’s German.Local.Culture campaign.


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