PepsiCo unveils three iconic pavilions at Expo 2020 Dubai


Pepsi and Lay’s will come together at The Plus pavilion at Expo 2020, reconfirming PepsiCo’s commitment to collaboration, positivity and togetherness.

PepsiCo has revealed the blueprint for its participation as the official beverage and snack partner of Expo 2020 Dubai, headlined by Pepsi, Lay’s, Gatorade and Aquafina. Three striking pavilions will be located in and aligned with Expo 2020’s three core sub-themes and thematic districts — Opportunity, Mobility and Sustainability. 

Opening its doors on Oct. 1, Expo 2020 will welcome the world for six months, uniting people, communities, and nations to deliver solutions to some of the most pressing issues facing the planet. Building on this platform, PepsiCo aims to challenge today, to change tomorrow, driving innovation and fostering change among Expo 2020 Dubai visitors. This will be brought to life through three dedicated pavilions: The Plus, The Bolt and The Drop, in addition to a packed schedule of inspiring discussions, engaging educational experiences, exciting entertainment and innovations in hydration, on-the-go snacking and sustainable packaging.

“We believe in the power of Expo 2020 Dubai as a platform to convene the ‘best of the best’ on the world’s stage in one of the world’s most forward-looking cities, making it the perfect showcase of the cutting-edge innovation across the diverse PepsiCo portfolio. Our global brands, Aquafina, Gatorade, Pepsi and Lay’s, are brought to life on-ground at Expo 2020 Dubai through three purpose-built pavilions, offering interactive and engaging experiences while outlining the blueprint of how PepsiCo. will lead the way toward a fun and sustainable future,” said PepsiCo’s Africa, Middle East and South Asia CEO Eugene Willemsen.

Pepsi + Lay’s Plus Pavilion

Pepsi and Lay’s will come together at The Plus pavilion, reconfirming PepsiCo’s commitment to collaboration, positivity and togetherness. The Plus will outline how, together, we are able to take bold steps to create positive change and generate more smiles with every sip and every bite.

Gatorade Bolt Pavilion

Gatorade is fueling athletic performance from training to practice to game day, through continual innovation and personalization in sports performance fueling. The Bolt Pavilion will have interactive on-site games and activations, along with showcases such as the Hall of G.O.A.Ts (Greatest Of All Time) world athletes, with Gatorade leveraging the Expo 2020 Dubai to democratize sports as a global force for good.

Aquafina Drop Pavilion

Aquafina and PepsiCo encourage good water stewardship and are actively working to safeguard water. At The Drop pavilion, visitors will not only be immersed in the Aquafina brand experience, but also in PepsiCo’s efforts to help farmers worldwide with sustainable water practices, smart use of water in manufacturing, and the brand’s innovative efforts to reduce, recycle, and reinvent packaging. The Drop is designed to look like a giant droplet and is constructed from 41,000 recyclable cans.


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